PRIVACY POLICY

Overview

This Privacy Policy explains how we collect, use, store, protect, and disclose personal information submitted by users when visiting and shopping on our official website. This policy applies to all visitors, registered users, and customers who purchase our products, including indoor ambient lights, TV ambient lights, light strips, floor lamps, ceiling lamps, table lamps, e-sports lights, star sky projection lights, outdoor lighting products, co-branded lighting series, and smart home small appliances. We are committed to protecting user privacy and personal data security, and we strictly abide by global data protection principles to ensure that all personal information is processed legally, transparently, and securely. By accessing and using our website services, you acknowledge and agree to the terms outlined in this Privacy Policy.

Information We Collect

We only collect necessary and legitimate user information to support normal website operation, order processing, logistics delivery, and after-sales service. The types of information we collect include personal identification information and non-personal browsing data. Personal information mainly includes your name, email address, contact information, shipping address, payment-related verification information, and order record information submitted during account registration and order placement. This information is essential for us to complete order confirmation, product delivery, after-sales return and refund processing, and customer service communication.
We also automatically collect non-identifiable browsing information through website access records, including browser type, device model, website access time, page browsing records, IP address, and operation behavior on the site. Such information is used only for analyzing website operation data, optimizing page display, improving product recommendation accuracy, and upgrading user experience, and will not be associated with your personal identity information for illegal use.

How We Use Your Information

All collected user information is only used for authorized service purposes and will not be used for unauthorized commercial promotion or illegal transactions. Firstly, we use your personal information to complete order processing, including order confirmation, payment verification, product shipment, logistics tracking, and goods delivery, ensuring that every transaction can be completed efficiently and accurately. Secondly, your information will be applied to after-sales service processing, including return application review, refund processing, and customer problem response, to protect your legitimate shopping rights and interests.
In addition, we may use your contact information to send official service notifications, including order status updates, logistics changes, after-sales progress reminders, and website rule updates. We will not send spam messages without user authorization. The browsing data we collect will be used for website function optimization, product iteration, and service improvement, helping us adjust product categories and service modes according to user preferences and provide more targeted products and services for global users.

Information Storage & Security Protection

We adopt industry-standard data encryption technology and secure server storage systems to protect your personal information from unauthorized access, disclosure, tampering, loss, or theft. All user data is stored on secure professional servers with complete access permission management, and only authorized official operation personnel can access user information within the scope of service work. We have established a complete data management mechanism, regularly maintain and upgrade the security system, and eliminate potential data security risks in a timely manner.
We will retain your personal information only for the period necessary to complete service processing and meet legal compliance requirements. After the completion of order transactions, after-sales services and relevant legal retention periods, we will safely delete or anonymize your personal data to avoid long-term redundant storage of user information and fully protect user privacy security.

Information Sharing & Disclosure

We strictly adhere to the principle of non-disclosure of user private information, and will never sell, rent or transfer your personal information to irrelevant third-party institutions or individuals for commercial purposes without your explicit consent. We may only share your necessary information with authorized third-party service providers who cooperate with us, including global logistics and transportation service providers and secure payment service institutions. The shared information is limited to the minimum content required for order delivery and payment settlement, and all cooperative institutions have signed strict data confidentiality agreements with us.
We may disclose user information only when required by official legal procedures, judicial requirements or regulatory provisions, or when it is necessary to protect our legitimate rights and interests, user safety and public interests. All information disclosure behaviors will comply with legal and standardized procedures to ensure the legality and rationality of information processing.

Cookie Policy

Our website uses Cookies and similar tracking technologies to optimize user browsing experience and improve website service quality. Cookies are small text files stored on your browsing device, which can record your browsing preferences, access habits and website operation status, helping the website remember your identity preferences, optimize page loading speed, and push more in line with user needs product content. You can freely set the Cookie permission through your browser settings, choose to accept, reject or clear Cookie files.
Disabling Cookies may affect part of the website's functional experience, including personalized page display and quick order operation functions, but will not affect your basic browsing and order purchase rights. We will not use Cookies to collect user private sensitive information, and all Cookie data will be protected in accordance with data security standards.

User Rights

You have independent rights to your personal information, including the right to query, view, correct, update and delete your personal account information and order data. You can modify your personal information and shipping address through the personal account center on the website at any time. If you need to apply for data query, information correction or data deletion in batches, you can contact our official customer service team through the channels on the Contact Us page, and we will respond and process your legitimate application in a timely manner within the specified working days.
You also have the right to withdraw your authorization for our information collection and use at any time. After withdrawing the authorization, we will stop collecting and using your subsequent data, but will not affect the legality of previous data processing behaviors based on your authorization.

Policy Updates

We reserve the right to update and revise this Privacy Policy irregularly according to website service upgrades, business development and industry standard changes. When the policy content is adjusted, we will publish the updated version on the official website page, and the revised policy will take effect immediately after publication. It is recommended that users check this page regularly to keep abreast of the latest privacy protection rules. Your continued use of the website services after the policy update confirms your recognition and acceptance of the revised terms.

Contact Us

If you have any questions, doubts or suggestions about this Privacy Policy, or have related demands for personal information protection, please refer to the Contact Us page of our official website to obtain official contact methods and email channels. Our professional customer service team will provide you with professional and targeted replies and solutions.

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